Want to improve your storefront? Here, I have brought 30+ store examples for you with outstanding storefronts. These store owners have made serious efforts to make their Shopify website look more beautiful and trustworthy, thus serving as the inspiring Shopify storefront examples.
What is Storefront?
In eCommerce, the storefront is the visual layer of the online store, which works as the emporium or showrooms for displaying products and serves the shopping experience to the visitors.
In short, a storefront is a place where visitors come, browse the products and buy them. The eCommerce storefront offers everything that is necessary to make a successful purchase online.
An eCommerce storefront is made up of the following elements:
- Homepage
- Product page
- Collection/Category page
- Cart page
- Checkout page
- About us, Contact, Terms & Conditions, etc.
When you build an online store in Shopify, you automatically get a good storefront. But due to the limited functionalities, it looks like thousands of other eCommerce stores. But if you want to give more personalized buying options for your customers then you can do it by adding any of the best all-in-one Shopify apps like iCart Cart Drawer Cart Upsell to your Shopify store.
A good storefront means a better user experience that results in increased conversion rates. Therefore, Shopify empowers you with Custom Storefront API to add unique features to your store and enhance the overall shopping experience of your customers.
Best Shopify Storefront Examples
Luxy Hair
Yes, Luxy Hair comes first on my list because of its awesome shopping experience. When you enter this site, it shows two call-to-action (CTA). One of them will take you to product collections and the second one will assist you to select the best product for you with an attractive survey.
Alfred
Well, this is not the homepage but it’s one of my favorite pages of this store. The cool storefront elevates the cool environment of their coffee shops at different locations. The high-quality photography is mixed with fun illustrative graphics to create a great visual experience for shoppers.
Biko
Biko is one of the finest jewelry stores online. They have placed the trending products in the front to save customers’ time. When you open the product page you can find everything to build trust for a purchase.
Leif
The Leif store represents a beautiful design and a smooth user shopping experience. The homepage doesn’t contain a single product, just redirections to different collections. They have lots of products and all are organized in a way that will steal your heart.
Zoku
At a first glance at this site, you will find how creative their work is, and love the store. They have created collections that are easy to find and browse for the store visitors. It offers a consistent visual experience and leaves a decent impression of the brand.
The Citizenry
The Citizenry is a sophisticated brand and they have maintained it throughout the store. You can feel the creativity and richness of the products from a single glance at the store.
Pipcorn
Pipcorn has redesigned its store UI to offer a fun-loving experience to the shoppers. The new storefront is colorful and reflects the quality and naturalness of the product.
Tattly
Tattly is the place where you can find creativity blooming everywhere. Every page of this store has something unique for the shoppers, especially when they visit the cart after adding products. When you add products to the cart, it will show the progress bar of Free shipping (offers). Check out how to do that?
Happiness Abscissa
Happiness Abscissa has created an outstanding storefront that makes it different from other Shopify stores. The website uses a sticky navigation bar on the left panel and the rest area is featured with their products and colorful graphics. It looks like everything is free floating in the air.
Gymshark
Gymshark has used lots of clean and close-up photographs that give an idea of the material and quality of products. Customers can see the sizes available for the products without opening the product page and quickly add the products to the shopping cart.
SIR
The sleek and elegant photographs used in this store have taken it to a next level. The detailed product page will definitely steal your heart. You can make one with the use of metafields in Shopify. If you have a clothing store, this store is the perfect Shopify storefront example for you.
Ruggable
As the name suggests, this Shopify store is about rugs. The big and colorful header image holds the visitor’s eye for a while. As you go down, you can find the collections placed in a unique way. The menus are the one that attracts the most.
Cookbook Village
The Cookbook Village is a simple looking store but catches the user’s eye in a single glimpse. It shows the books (products in the collection) in a single row with a horizontal scrolling option.
Pop Chart
The extra bold fonts on the white background give clear visibility of the important sections in the store. It will also remind you of retro themes. On the hover of the products or collections, it shows an amazing pop-up effect. The overall look and feel make the shopping experience.
Kane Brown
Kane Brown has used black over white background which makes the store more classy. They sell apparel on an easy to navigate website. Kane Brown has placed the important links, newsletter signup, and social media buttons on the header image that’s unique in this store.
Thrive Causemetics
Thrive Causemetics has made an eye calming store. The storefront is simple yet informative, neat, and clean. The plain white background of the store emphasizes the products for the shoppers. Also, when you add products to the cart, a free gift is automatically added to the shopping cart.
Lindsay Letters
Lindsay Letters has used the offers as the focal point on their website. The homepage of the store is used for brand awareness. The best part to visit is the cart page, it’s beautiful enough to amaze you.
Deny Designs
The Deny Designs website uses lots of vibrant colors on a white background to make it look more appealing. The high quality transparent product images on the collection and product pages bring the product to life.
Poly & Bark
The Poly & Bark store uses a high quality product image on the center that highlights every detail and craftsmanship of the product. Each product page is accompanied by big imagery as well as a detailed description of the product. Appearance wise this store is one of the top Shopify storefront examples.
Negative Underwear
The Negative Underwear storefront reflects comfort with style that conveys their brand identity. Instead of placing the main collections on the header menu, they kept the important links which make easy navigation. The high definition photos on the white background boost the richness of the product.
A Book Apart
As the name suggests, it is an online bookstore with a unique and modern theme. The bright colors and large fonts enhance the readability in the store. On the homepage, they have made great use of RSS feeds to keep their visitors updated about their brand.
Raven Roxanne
The Raven Roxanne store uses muted colors on a plain white background that gives you a homely feel. As you can see on the header the artist has made use of her art on the storefront. She has also attached a video showing some glimpse of her creativity to the shoppers.
Grovemade
Grovemade has focused more on educating the visitors about their products and brand. When you scroll down on the homepage, you can see how creatively they showcased the people at Grovemade.
Flex
Flex is a bold and creative website. They have used highlights on the important links (on the white background) that reflect the highlighting theme. Don’t miss to visit the product page. They have also offered subscription plans for the customers to save their time and efforts on repurchase.
Hardgraft
At a first glance, you can see the elegance of the store. Hardgraft uses high quality product photos to enrich the storefront look. The eye-catchy graphics on a light gray background makes it an outstanding Shopify storefront example.
NONA
When you enter the store, it connects you with the brand and as you go down, it tells the rest story. The NONA store creates a good balance of graphics and modern fonts and makes it look more sophisticated.
Phone Loops
The Phone Loops website focuses more on selling products. So, they made it easy to browse the products, add items to the shopping cart, and checkout. The product collection on the homepage takes the shoppers on the purchase path.
Editors Keys
An interesting product and amazing photographs make this store stand out. The store gives the vibe of technology as you browse throughout the pages.
Haus
This store looks outstanding due to the sticky navigation panel on the left. Shoppers can easily browse through the products they are looking for. The color selection for the storefront is quite impressive.
Allbirds
The storefront of Allbirds takes the shoppers to the origin. The header slider reminds me of the dawn theme. The combination of high quality images and modern fonts gives a premium look to this store.
Maiden Home
Maiden Home looks sophisticated at a first glance. They have used muted colors and pictures on a white background to create a perfect balance of beauty and luxury. The shoppers can easily browse the products as well as find the demonstration on the product page.
Flourist
As you walk to this site, you can get how smartly this Shopify storefront is crafted. The color and picture selection is remarkable. They not only focus on selling, but they also believe in educating the customers with their guides and recipes.
Death Wish Coffee Co.
Black is always elegant. Death Wish Coffee has used the black color as the background and blood red as a highlighting color. And this combination justifies the brand name and helps the store look luxurious.
PRESS
Similar to the PRESS products, its storefront gives fresh vibes to the site visitors. They have used vibrant colored product photos over a white background to create a stunning website.
Did you find some innovative ideas for your Shopify store? Hope you got some. If not, browse our blog section to explore more information.
About the author
Sagarika Das