Best Shopify Marketing Apps to Promote Your Products in 2024

For Shopify store owners, marketing can be a challenge. If you’re not a marketing expert and haven’t spent your professional life doing it, it can be difficult to know where to even begin or which tactics are going to work best for you. Many store owners didn’t know the fact that using Shopify Marketing Apps benefits the business.

Did you know that Shopify apps play a pivotal role, contributing to over 50% of E-commerce conversion rates? These powerful tools not only allow you to influence customers but also provide valuable insights through ‘data mining,’ offering a deeper understanding of your customers’ shopping preferences. In this article, I’ll share insights into some of the Best Marketing Apps for Your Shopify Store, helping you discover effective apps to promote and grow your business. Whether you’re looking for apps to promote your business or seeking the best marketing app for Shopify, we’ve got you covered with a curated list of options.

RecurrinGO! Subscriptions

With RecurrinGO! Subscriptions, you can increase your AOV by selling products as a subscription and offering recurring payments to your customers. The app comes with all the features needed to set up a high-converting and successful subscription business:

Pay-per-delivery and prepaid subscriptions

Automatic charges and recurring invoices

Flexible discount options

Subscription widget customization

Intuitive customer portal

RecurrinGO! Subscriptions is fully integrated with Shopify Checkout to provide a seamless shopping experience and ensure robust security. It offers a 14-day free trial period to test it.

Loyalty, Wishlist, Reviews UGC by Growave

Growave is the all-in-one marketing platform that empowers your Shopify store with product reviews, wishlists, loyalty programs, referrals, social login, and UGC. With Growave, you can increase sales, retain customers, and grow your loyal customer base. Loyalty and Rewards program can help you launch referral campaigns to increase traffic to your website and engage your current customers. With Growave you can grow traffic, engage customers, sell more, and many more.

PushOwl Web Push Notification

PushOwl reaches your subscribers with an automatic sequence of push notifications that brings them automatically back to their cart. This can help you increase sales and re-engage visitors to your site who have left.
Features

• It sends tailored campaigns and reminders for abandoned carts
• Updates you with back-in-stock notifications for boosting sales
• Sends review notifications once the product is shipped

Facebook Messenger Marketing

Facebook Messenger Marketing allows you to communicate with your customers via a whole new channel – Facebook Messenger. Order receipts, shipping notifications, promotional messages, abandoned cart messages – they all can be sent directly to your customers.
Features

• No coding needed!
• Customize the Facebook Messenger notifications that are sent out!
• FREE!

Retainful

Send automated Order Follow up emails using Retainful and engage with customer throughout their journey. Automate email marketing and drive sales on auto-pilot using Retainful. It is like having someone else do the work for you while you can concentrate on running your core business.

Send automated Abandoned cart recovery emails, Order Follow up emails, Thank you emails, Win back emails & Welcome emails to customers. Use our pre-built automation workflows to launch your email automation campaign within minutes.

Create the best impression by sending dynamic coupon codes via automated emails to foster customer loyalty and drive repeated sales.

Features

• Automated Emails – Once the campaign is live, you can sit back and relax. Emails will flow on their own, no manual effort is needed.
• Customer Journey Builder – Visual your customer’s journey and build custom email paths to engage with customers better.
• Pre-built Automation Templates – No need to start from scratch. Use our automation templates to launch your campaign within minutes.
• Drag & Drop email editor – Customize your emails & make them look attractive with our visual email builder.
• Dynamic Coupon codes – Generate coupons dynamically, add them to your emails & increase conversions.
• Next order coupons – Send coupon codes for future purchases & drive repeated sales.
• Referral Program – Turn existing customers into brand advocates & increase WOM sales with the Referral program.
• Popups – Capture email addresses & prevent cart abandonment by displaying popups.

Pricing

Free version available

Starter- $19/month. Upto 2000 contacts and 10+ automation workflows with priority email support.
Growth – $49/month. Upto 5000 contacts, 25+ automation workflows with Live chat support & more.
Professional – $199/month. Upto 25000 contacts, unlimited automation workflows with dedicated onboarding specialist.

Reveal by Omniconvert

Reveal monitors customers’ buying patterns/habits and then segments them into different groups based on these patterns (using the RFM model). From this data, you can create custom audiences for each customer group, more targeted ad campaign, and personalized email flows email flows to turn your customers into repeat buyers.

With Reveal you can improve your customers’ lifetime value by monitoring and analyzing their behavior and also predicting their future purchase.

Features:

• Predict customers’ next actions by analyzing previous buying behavior.
• Segment customers using their purchase behavior (RFM)
• Enhanced email marketing through Klaviyo integration
• Create targeted campaigns through integrations with Facebook, Google Analytics, and Instagram.
• Real-time product reports which helps improve product performance.